Advertising creative for Puma products in the form of a print poster (A4 sheet)

Advertising creative for Puma products in the form of a print poster (A4 sheet). As part of the project, the “Go Wild” campaign concept was developed, aimed at engaging the audience with the Strava sports community. The design is based on the contrast between black and white backgrounds with dynamic red accents and “claw marks” graphics, which emphasize the energy of the Puma brand.